With the introduction of a new brand image in 2009, Chemmart needed assistance and help from a strategic partner to implement the new brand into its 380 pharmacies across the country.
After careful consideration of its options, Chemmart chose to appoint SignManager to help manage the program. Working closely with the store development team, SignManager provided the following end-to-end services to help deliver the brand:
• Development of a store branding manual
• Internal and external store branding
• A national audit of each pharmacy
• Design packs for each pharmacy
• Landlord and council approvals
• Tender and procurement services
• Engagement and administration of all contractors
• Project management of the implementation
• Quality assurance processes
• Risk and OH&S management services